Thursday, May 14, 2020
Katniss and Rue: Friendship Analysis Suzanne CollinsÃ¢â¬â¢ character, Katniss Everdeen of The Hunger Games, is a determined young woman who knows that life is not as easy and happy as the Capitol would like everyone to believe. This is partly why she is so untrusting of everyoneÃ¢â¬â¢s motives; she does not truly believe anyone could be interested in her just for her, they always have ulterior motives in her mind. The one thing she does know how to do however is to protect. She has been protecting her family since her father died and while in the Hunger Games arena she finds herself wanting to protect Rue, a young girl who reminds her so much of her younger sister. Katniss and Rue only know one another for the short time during the Games, but in that time they build a friendship; the question however is: What kind of friendship do they have? Would they have been friends if they knew each other outside of the Games? If they both managed to survive the Games would they continue to be friends? Although these questions can only be speculated through analysis of their interactions the responses could give further insights on their characters. Familiarity is what brought Katniss to notice Rue, a familiarity that ultimately fueled her need to protect and befriend her. From the time Katniss saw RueÃ¢â¬â¢s reaping on the train ride to the Capitol she sees her as Ã¢â¬Å"Ã¢â¬ ¦very like Prim in size and demeanor.Ã¢â¬ (Collins 45). She also notes that Rue has no one willing to volunteer in her place as she didShow MoreRelatedExploring Young People s Literacy Practices Across Corporate And User Produced Platforms6165 Words Ã |Ã 25 Pagesengagement, affiliation, and immersion afforded by transmedia ecologies. Further research must be attuned to the power relations always present in media ecologies and to consider what critical media literacy might look like in networked ecologies. Analysis/Discussion/Example Section Corporate Sponsorship of Literacy The Hunger Games provides a robust example for thinking critically about the kinds of literacy practices that a media ecology affords. The franchise began as a trilogy of books that quickly
Wednesday, May 6, 2020
A beneficial change that has been proposed for the Welfare program is a time limit on how long people are allowed to be on welfare. When putting a time limit into place, new job programs will emerge in order to help find the individuals a place of employment (Molander). Job programs would provide training and assistance in helping the individual find employment. These Ã¢â¬Å"job programsÃ¢â¬ would be instated for the purpose of helping those people on welfare get off as soon as possible (Molander). In turn this would back up the time limit, because the job program would be created in a way in which encouragement to find a job would be fully incorporated (Ybarra). Ã¢â¬Å"Activation programsÃ¢â¬ would be the official term and they will help the unemployableÃ¢â¬ ¦show more contentÃ¢â¬ ¦The time limit on welfare would not affect the already employed single mothers as much as it would the unemployed mothers. It was found that in certain cases single mothers who were unemployed we re without a job not out of personal desire to continue on governmental assistance, they just could not find a reliable job that provided them with their necessary needs in relation to the responsibilities they had with their children. A solution to the single mothers on welfare factor would be that certain applicants under critical circumstances can file for an extension in welfare, if they meet set requirements. Welfare Fraud Welfare is not intended to be a way for citizens to have a way out of having to look for employment, but for many that is what it has become. An estimated 21.3% of all Americans were on some sort of Welfare program each month in 2012 (Bureau). Fraud is a commonly found problem within the welfare system, and it can come in many forms. The eligibility of welfare applicants are reviewed annually, but this allows for errors to occur in the manner of which the applicant could be eligible for a half a year, but they still receive assistance for the rest of the year when they no longer need it (Ribali). The annual check for eligibility accounts for the fair amountShow MoreRelatedWhat Is Child Care Programs?914 Words Ã |Ã 4 PagesIntroduction The US department of health and human services has indicated a commitment to Ã¢â¬Å"reduce the dependency of needy families through the promotion of job preparation, work and marriageÃ¢â¬ and to Ã¢â¬Å"provide assistance to needy families so that children can be cared for in their own homesÃ¢â¬ (Office of Family Assistance, 2017). With changes in family dynamics and the shifting economy it is increasingly less plausible for single-earner households to achieve economic stability (Stevens, 2017). 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One highly contested social policy issue in Aotearoa is that of tertiary education. Tertiary education policies are proposed by multiple parties, however the most contentious of these can be drawn from the Greens and ACT who hold highly opposing social wellbeing ideologies. Essentially, to reveal binary oppositions between these policies, market and state ideologies must be consideredRead MoreSocial Welfare Policy Analysis For Social Workers Essay926 Words Ã |Ã 4 Pages Plan to Influence Policy In order to conduct meaningful change and to be effective in influencing policy, there must be a well thought out plan in place. In the text The Policy-Based Profession: An Introduction to Social Welfare Policy Analysis for Social Workers by Popple and Leighninger (2015) they argue that Ã¢â¬Å"For an action strategy to be effective, it is imperative that the people taking the action have a firm grasp on the problem they are dealing with and on achievable goals. You must do yourRead MoreBarack Obama s Current Tax Code1728 Words Ã |Ã 7 Pages With the presidential elections coming up, different tax policies are being debated between the candidates. Whether it is proposed by a Democratic or a Republican presidential candidate, there have been many possible solutions presented on how to reform the current tax code. Focusing specifically on four candidates, two from the Democratic Party, and two from the Republican Party, I will compare and contrast their respective tax proposals. Whil e the Democratic candidates generally agree with PresidentRead MoreWelfare Policy During The Great Depression1439 Words Ã |Ã 6 PagesWelfare Policy has helped an abundance of people in America. Sometimes, unforeseen events occur and assistance is needed. Because of these troubling circumstances, the need for institution and development of welfare programs came about. The American Welfare Policy has good intent; it has helped millions of people through its time. Although, there are many that believe our Welfare Policy is in great need of reform and the abuse of the system must come to an end. Welfare policy made its formal debutRead MoreEducational Budget Cuts: Denying Students the Opportunity for Potential1599 Words Ã |Ã 7 Pageseducation of the younger generations. Only time can tell whether adolescents, currently being educated, can maintain the high level of learning with the barriers they are going to encounter with the proposed budget. For a positive future in Pennsylvania, the youth must be educated intelligently and properly. Proposed Pennsylvania state educational budget cuts will deny students the opportunity to develop their fullest potential creatively, academically, and socially. Governor Tom CorbettÃ¢â¬â¢s new budget proposalRead MoreThe Implications of Current Child Policy for the Welfare of Children1466 Words Ã |Ã 6 PagesThe Implications of Current Child Policy for the Welfare of Children Children in the United Kingdom are key consumers of social policy. They consume a vast amount of the many services provided by this Country. Services such as health care through Doctors, hospitals and clinics, the education system which is largely devoted financially to the schooling of young people, and also the social security system which is stretched by children whose parents are in need of income
Tuesday, May 5, 2020
Question: Describe about the Report for Facebook Employees Love Mark Zuckerberg. Answer: Introduction The year 2004 marked a revolution in the social networking site , led to the emergence of the most talked about and preferred social site named Facebook. It was found by Mark Zuckerberg along with his students and Harvard college friends. Firstly it launched the site amongst its university and later expanded to within various other colleges in Boston. In America , the university students are given a directory named face book and hence the name (www.bloomberg.com, 2016). After 2 years of its launch within a closed group, the site was made officially available to people across the globe. The users created there own users profile and added other users as their friends. This enabled connecting friends worldwide , exchange messages, photos videos, and many more important news also. The concept of Facebook soon led to te creation of various pages which helped in the promotion of business houses. However its existence became more prominent from the year 2009 and by the mid of the year 2010 it had more than 500 million users(Kux, 2015. The site has now not only become a common platform for friends to be in touch but also a platform for sharing news, advertising, conducting online business more successfully as well as connecting families across the globe. Non Electronic Communication Methods And Strategies Non-electronic communication means communicating in the form of letters, reports, verbally, with the staff members etc. Thus communication without the usage of media is what comprises of non electronic communication. Though this form of communication is not very popular in todays time yet there are certain circumstances when this form cannot be ignored in total. The CEO has removed barriers between the employees and the mangers as his entire office has glass walls including his own cabin which enables direct engagement of Mark Zuckerberg with his staff members face to face. He feels for employees to relax it is very important for them to work away from their desks also The CEO directly engages with its employees into a verbal communication which is a very important factor (Taylor, 2016). Facebook engages its customers and the suppliers by entering into contracts with them non electronically. Everything cannot be saved that is online for lifelong. Further for ensuring the validity of an agreement in the court of law non-electronic communication holds good. Thus Facebook cannot let go of the letters, reports as well as agreements electronically as the same is still not acceptable by many courts across the globe. With regards the public as a whole the company does not engage directly into any contract with the public. As its public database is huge and scattered there is a defined terms and conditions agreement which flashes when a new user registers with Facebook via its social networking site and agreeing to those terms is enough to be construed as a valid contract in the eyes of law also. Thus when it comes to using the method of communication with the public, it can only use electronic method due its easy reach where ever. But for entering into confidential contract s with employees, customers and suppliers the company uses the non electronic method of communications only (Zuckerberg, 2014). Electronic Media And Communication Strategies The company was formed to connect people from diverse regions and demography. Facebook was earlier developed for easy communication amongst a closed group of students in the Harvard University and soon became public within a short span of time. Facebook uses various communication strategies to reach people via its websites such as facebook.com, social media such as watsapp and other electronic platforms. It has provided such a platform that companies across the globe can easily communicate with each other instantly without much of time and money and thus has enabled organizations to make more profits by building new avenues every hour (lampe et.al. 2013). There are a number of electronic media and communication strategy used by Facebook which is enumerated as under: Facebook: It is a communication strategy formed by the company to enable people to connect. It is a mobile application as well as a full website easily accessible through a desktop or a laptop. It is a social networking site which connects people from various part of the planet. It is an easy way to know what is going on in the lives of the other person who may be your friends, office colleagues, employees , acquaintances etc. The website enables to share photos, videos, to let people know about what they are doing, many advertisements are posted, important news are posted which makes people aware of the happenings worldwide just by a click on the said app. It also enables people to form groups on Facebook and conduct online business. The website gives space to comment on the photos and the videos posted and thus share views, liking a particular page on the application keeps one updated with what is new in that section (Faustino, 2014). Watsapp: It is a messenger which enables free communication amongst people who have internet connection in their mobile. It is an application that can only be used in the mobile phone. It is a form of messenger which enables easy and fast communication and is replacing the normal messaging trend at a very faster pace. It enables to connect people personally and is not a public platform. This messenger also enables to create groups and broadcasts thus ensuring personal communication at a go (Journalists Resource, 2013). Oculus: It is a virtual reality technology. Facebook aims at increasing its reach nd provide its users a more entertaining environment. On a test being conducted of the same people say it is an experience which makes impossible possible. One of its kind is the Oculus Rift Headset which once put on takes the person into a different world altogether. It makes one feel that he or she is with some other people and ata different place. Messenger: It is similar to but not as user friendly as watsapp. It enables users who are on facebook to chat also via this application. Thus those who are a part of facebook can only use messenger as a form of communication. Unlike the site this is a personalized way to communicate (Krivak, 2008). Swot Analysis Of Communication Methods And Practices A SWOT Analysis enables one to understand the strengths, weaknesses, opportunities and the threats that a company faces thus enabling it to identify its pros and cons. This analysis helps the top management to plan accordingly. On conducting a SWOT analysis of Facebooks overall communication methods and practices the following is results are extracted: STRENGTHS: The company has reported the highest profit against its rivals Twitter and Linkedin. The advertisements that flash on various apps of the company is very limited. It prefers to provide quality advertisements on its websites and social networking sites. This is one of the biggest strengths as the message which the advertisers want to communicate is well served as only limited ones are published. Thus its method of communicating and helping the businesses is very stringent and pro quality. Also its communicating methods and practices are being improved continuously and its new video delivery platform is all set to even challenge and pose a threat to one of the biggest platform of video communication i.e. YouTube (Ifergane, 2010). WEAKNESSES: The biggest weakness noticed in the communication method and practice that Facebook offers is how much of these advertisements are converted into purchases thus enabling gains in value terms. The company although only displays ads which are of good quality even then the conversion rate is seen higher in the ads displayed by Google. Also the company has been investing in ecosystems more which has also effected its profits majorly (Jureicius, 2013). OPPORTUNITIES: The biggest opportunity that the company has is its extension to the eco system which is way above its own News Feed, since news feeds do not provide information in the chronological order. China has banned the usage of Facebook and Instagram but Watsapp is permissible which ups a huge opportunity for the company to explore the population of China as well. Apart from that Facebooks acquisition of Instagram in the year 2012 could help to contribute upto 12 percent of the companys 2015 revenue figures. This opportunity can be explored if it is properly monetized with advertisements so as to make it more popular amongst the users (Blog.cayenneapps.com, 2015). Peer to peer payments is another development that the company is looking at via its messenger app which is an additional platform for generating revenues through the sponsoring accounts and integration with various other sites. Another area of communication method which poses a big opportunity for the company is its Facebook at Work which allows the business houses to create their closed social network and thus enable faster as well as more secured communication. The Oculus Rift Headset is also a long awaited method of communication which will help to push the revenues further up (Tahir, 2015). THREATS: Though the company has adequate strengths and long term prospects which will help to boost its revenues and pose a good platform for communication yet it has some threats which is required to be fought with. The biggest threat is that of privacy. How much of the communication methods and practices that the company offers via its electronic mode is secure and enough to maintain confidentiality in a business environment. Using facebook, instagram, watsapp as a method to connect socially still does not require much of confidentiality but when it comes to work the same needs to be addressed to make it more popular and increase its usage amongst the big business houses. Breach of data, passwords and personal identification of the facebook account holders can be a possible threat as this may lead to increase in terrorism, kidnapping and other unsocial activities (Sun, 2015). Another major threat to the communication methods which would effect the bottom line of the company is the Adblock facility which the company offers. Thus it can be derived from the above that although there are certain threats and weaknesses amongst its communication methods and practices that the company offers yet its strengths and the possible opportunities in place helps it to post good bottom line figures o a year on year basis. Competition Facebooks two main competitors are Google Inc. And Twitter Inc. Google is the biggest platform for the public to search data on any topic they desire for. Thus it helps communication on a wider platform. Facebook communicates by linking people across the world but communication is required and important data about various topics at length is what it still fails to deliver (Roesler, 2016). This is where Google has a monopoly. It although displays a hoard of advertisements and when it comes to quality per se Facebook display and communicates better quality ads yet its conversion rate is much more than Facebook. The penetration of Google into the business houses is much deeper in the form of the Gmail and Android and is more secured as compared to Facebooks method of communication offered .Further Googles YouTube offers videos which are more visited by the users than Facebooks video platform (Investopedia, 2014). Even if the two companies main businesses are different , one being a sear ch engine and the other being a social networking site yet the communication methods and practices used by both makes them competitors (www.adweek.com, 2014). Biggest way of communication is via video ads which is more famous in Facebook than in Google but the conversion rate of ads is more in Google. However its mailing platform makes it the most preferred one even today. Facebook has to reach the business houses cutting across this competitor (Nagarkar, 2015) . Second is Twitter. Inc. It is also a social networking site similar to Facebook but is yet to reach the world at large. It enables users to write and read short messages only. Those having an account in Twitter can post as well as read messages whereas those who are not registered can only read the messages (Robinson, 2015). It is a more effective to send messages publicly however the same can be restricted to be viewed only to its followers. Twitter poses the threat of fastest way of communication in lieu of the longer conversation strings that Facebook offers. While Twitter offers communication with strangers also Thus these communication features and methods enable Twitter to stand as a competitor to Facebook (Chang, 2013). Suggestion And Recommendation On Improving Facebooks Communication Strategies Even though Facebook has been buying off its competitors such as Instagram and Watsapp, the company still has some other major players in the market which offer such communication and e communication strategies. These companies deter Facebook from grabbing the maximum share in the market and create its own monopoly. The company has improve its communication strategies within the organization by creating some distance between the executives and the employees along with maintaining a transparent relationship and communication string. Its e communication methods such as the social networking sites and the websites needs further improvements. Facebook should be made a little private which should allow the users to enable viewing of their profiles and posts to only the selected group of people. A policy should be formed to disallow communication of unsocial and undesirable data on the social networking site of the company. It allows anybody to create a page on its site which should be app roved first by the company before being uploaded. This make the content of the communication more desirable and acceptable to the public (Sikka, 2014). Conclusion Thus on a concluding note I would like to summarize the report by simply highlighting the fact that Facebook Inc. has revolutionized the communication and e-communication strategies worldwide. It spread like a pest and today has become a vital part of most of our lives. The companys communication strategies are limited for within the organization but the e communication strategies that it offers is wide spread and highly recognized by all. It poses a great threat to Google and Twitter however it still needs improvements in various other domains of communication. The company has still not been able to provide a single umbrella to its users. It has basically contributed towards connecting people and helping them join hands across countries. It has made personal communication more easy and enabled people to break the inter-continental barriers. It has made people connect without much expense and also is now trying to stand as a competitor to major telecom companies also by introduction of the Watsapp calling feature. The most required area of concentration that the company fails to assess is to launch a search engine. Thus although its just been 10 years of the companys existence it has created its brand value very rapidly and aims to soar higher with the various opportunities it wishes to explore in the near future. References Kux, S., 2015, 10 Reasons Why 99% of Facebook Employees Love Mark Zuckerberg, viewed on 25th May 2016, https://www.lifehack.org/articles/work/10-reasons-why-99-facebook-employees-love-mark-zuckerberg.html Taylor, H., 2016, Why Facebook is going all in on chatbots, viewed on 25th May 2016, https://www.cnbc.com/2016/04/13/why-facebook-is-going-all-in-on-chatbots.html Zuckerberg, M., 2014, Facebook, viewed on 25th May 2016, https://www.facebook.com/zuck/posts/10101319050523971 Sun, L., 2015, SWOT Analysis of Facebook Inc. viewed on 25th May 2016, https://www.fool.com/investing/general/2015/05/08/swot-analysis-of-facebook-inc.aspx Krivak, T., 2008, Facebook 101: Ten things You need to know About Facebook, viewed on 25th May 2016, https://www.infotoday.com/IT/mar08/Krivak.shtml Journalists Resource, 2013, Social media in the workplace : Research Roundup, viewed on 25th May 2016, https://journalistsresource.org/studies/society/social-media/social-media-workplace-research-roundup Investopedia, 2014, Who are Facebooks main competitors?, viewed on 25th May 2016, https://www.investopedia.com/ask/answers/120314/who-are-facebooks-fb-main-competitors.asp Chang, A., 2013, Facebook and Twitters Growing Competitors, viewed on 25th May 2016, https://www.cnbc.com/2013/10/02/facebook-and-twitters-growing-competitors.html Robinson, P., 2015, Facebook vs Twitter: Social Media Strategy, viewed on 25th May 2016, https://www.meltwater.com/blog/facebook-vs-twitter-social-media-strategy-differences/ Nagarkar, V., 2015, Google Vs Facebook : Competition Heats up in Online Video Advertising, viewed on 25th May 2016, https://amigobulls.com/articles/google-vs-facebook-competition-heats-up-in-online-video-advertising Roesler, P., 2016, 3 Things to Expect From the Google Versus Facebook Battle in 2016, viewed on 25th May 2016, https://www.inc.com/peter-roesler/google-vs-facebook-3-things-to-expect-in-2016.html www.adweek.com, 2014, Comparing the Deep Linking Strategies of Google, Apple and Facebook , viewed on 25th May 2016, https://www.adweek.com/socialtimes/james-turner-urx-deep-linking-google-apple-facebook/436671 Tahir, N.M., 2015, Facebook SWOT Analysis, viewed on 25th May 2016, https://www.academia.edu/7370176/FACEBOOK_SWOT_ANALYSIS Ifergane, A.B., 2010, Exploring the Facebook growth Strategy and the future of Facebook, viewed on 25th May 2016, https://www.academia.edu/8219924/Exploring_the_Facebook_growth_strategy_and_the_future_of_Facebook Faustino, T., 2014, 5 Objectives Mark Zuckerberg Tracks for Facebooks Domination, viewed on 25th May 2016, https://www.linkedin.com/pulse/20140817211054-31240456-5-objectives-mark-zuckerberg-tracks-for-facebook-s-domination Sikka, P., 2014, Why investors punished facebooks stock despite strong growth, viewed on 25th May 2016, https://marketrealist.com/2014/11/investors-punished-facebooks-stock-despite-strong-growth/ www.bloomberg.com, 2016, Company Overview of Facebook Inc., viewed on 25th May 2016, https://www.bloomberg.com/research/stocks/private/snapshot.asp?privcapId=20765463 Jureicius, O., 2013, SWOT Analysis of Facebook, viewed on 25th May 2016, https://www.strategicmanagementinsight.com/swot-analyses/facebook-swot-analysis.html Blog.cayenneapps.com, 2015, Facebook- SWOT Analysis, viewed on 25th May 2016, https://blog.cayenneapps.com/2015/08/05/facebook-swot-analysis/ Lampe, C., Vitak, J., Ellison, N., 2013, Users and Non Users : Interactions between Levels of Facebook Adoption and Social Capital, viewed on 25th May 2016, https://www-personal.umich.edu/~enicole/LampeVitakEllison2013CSCW.pdf
Saturday, April 4, 2020
What if Germany had won World War 2 Introduction Need essay sample on "What if Germany had won World War 2" topic? We will write a custom essay sample specifically for you Proceed World war II was a widespread war that occurred amongst most of the countries in the world. It was a great war which forced most countries to place their complete scientific, industrial and economic efforts toward war, combining both military and civilian resources. It was the most deadly conflict in the history of humans, with fatalities reported to have exceeded 70 million people. The military personnel involved in this war exceeded 100 million, which further shows the enormity of the war. The war started after Germany invaded Poland and subsequently, British Dominions, France, and the United Kingdom declared war on Germany. After the war, the United States and the Soviet Union emerged as the superpowers, which subsequently led to the cold war. This war led to the emergence of the United Nations, which was tasked with the responsibility of preventing such a war in future. According to Jacobsen and Smith, (96-97), Germany, Italy, and Japan subsequently formed a tripartite pact, which was meant to counter any move by the US to become involved in the war. The pact maintained that the three nations would cooperate and stand by each other over a decade, in order to establish a new order which would safeguard the welfare and prosperity of the citizens of these countries. According to Gudmens and the US Army Command and General Staff College Combat Studies Institute (63-64), the Japanese attacks on the American fleets in Pearl Harbor in 1941, led to the use of the atomic bombs on Japan, in the cities of Hiroshima and Nagasaki. The damage caused by the two bombs that were dropped in the two cities was unprecedented, and this led to the surrender of Japan in 1945. This effectively ended the war. Alliance with Japan as Germany's downfall. The alliance of Germany with Japan can be said to be a major contributor to Germany's downfall. According to Dunn (120-121), the initial pact between Germany, Japan, and Italy was meant to safeguard the interests of the citizens of the three countries, but Japan's downfall led to the collapse of the axis. As has been explained above, Japan attacked Pearl Harbor causing significant damage to US ships as well as casualties to US troops. This act, combined with Japan's refusal to surrender unconditionally, in line with the agreement in Potsdam, led to the use of atomic bombs by the US on Japan. The bombs killed an estimated 80,000 people in Nagasaki and another 140,000 in Hiroshima. According to Oakes and Kia (30-31), thousands subsequently died after being exposed to the radia tion, and this led to the surrender of Japan. Japan considered the atomic bombs to be a threat to humanity, and could not bear losses of such magnitude, especially considering that the US was planning to use other such bombs on it. These bombs exposed the superiority of the US, especially considering that Germany did not have such bombs. The surrender of Japan crippled the axis and effectively led to the end of the war, which was a blow to Germany. Germany's concern for cleansing as a contributor to their defeat in the war. During the World War II, Adolf Hitler orchestrated the murder of 6 million Jews, in an effort to 'cleanse' the world. The number of Jews who were killed was a third of the total Jewish global population at the time. The Nazis, under control from Hitler, blamed the Jews for corrupting the German culture through 'mongrel' and 'foreign' influence. The Nazis also portrayed Germans as honest, courageous and hardworking, and the Jews as cowardly and evil. The Germans built many concentration camps where the Jews were incarcerated and spent vast resources persecuting the Jews. In 1941, Germany invaded the Soviet Union and assassinated over 30,000 Jews during the first two days, through several assassination squads. It is clear that Germany spent vast resources equipping its assassination squads and other elite teams which murdered Jews. Other resources were also used for building and maintaining concentration camps. In a period of war, all resources should be used to fight the enemies, as opposed to diverting them for any other uses. Germany diverted some of its resources to 'cleanse' itself from Jews and this played a part in their defeat in the war.Germany's invention of the atomic bomb as a factor that would have made them win the war. The effects of the atomic bombs that were used by the US, were the main contributors to the end of the World War II. This, as has been explained above, is due to the number of fatalities, damage to property and future effects that they caused to humanity. In fact, Japan surrendered after the realization that the entire human race could be wiped out by solely using these bombs. The effects of the bombs caused by the radiation affected future generations. The US was preparing to use other bombs on Japan, and the loss was too great to bear, hence the surrender. If Germany had developed the atomic bomb first, then this would have been an almost certainty of winning the war. Germany needed to enrich the uranium to eighty percent level or above, and it would have developed an atomic bomb. If they had it first, they would definitely have used it against its enemies, under the rule of Hitler. In fact, Hitler would have dropped the bombs in the most densely populated cities, which would have led to the highest number of civilian casualties, without flinching a muscle. This would have made even the most determined nations to surrender, including the US and Soviet Union. Germany's success in invading USSR if its soldiers were better equipped Germany invaded the Soviet Union in 1941 through an operation which was referred to as Operation Barbarossa. The invasion was supported by the axis and involved over 4.5 million Axis powers' troops. The main purpose of this invasion was to conquer Soviet Union's link which connected Astrakhan and Arkhangelsk. However, Hitler did not achieve the success he had anticipated, and Germans were repulsed from Moscow. They were not able to mount a successful offensive afterward. The major factors that led to the lack of success were harsh climate and terrain, as well as lack of adequate equipment. The Germans launched their attacks during the summer, under the assumption that the war would be over by the time the harsh winters arrived. However, the war dragged on for longer, and the German soldiers did not have adequate clothing to keep their bodies warm. They also had a series of mishaps which limited the troops' access to weaponry. For instance, the V2 rocket failed in its last stage of development thereby decreasing the effectiveness of the Germans' attacks. The harsh winter also froze some weapons, including vehicles. Better equipment and clothing would have made the chances of Hitler's success much higher than they were. Period of time war would have dragged on if D-day was unsuccessful The D-day offensive began in 1944 and posed to end the German offensive. According to Gerrard (84-85), troops from the allied countries invaded France and fought the Germans, in a bid to liberate France. Before the D-day, the allies destroyed the bridges and railways in France and Belgium in a bid to limit the ability of Germans to access reserves. They also deceived the Germans that they would attack the country through Pas de Calais. On D-day, more than 4000 craft and 5000 ships were used in landing on the beaches. According to Zaloga and Johnson (64-65), the Germans initially put up resistance, but they were defeated by the heavily armed Allies. The Allies gained the necessary momentum after succeeding in Normandy, while the Germans were demotivated by the losses. The success in Normandy played a crucial role in the Allies' success in the war in general. If Germany had won this battle, it would have been motivated to fight harder and conquer more territories in Europe. Hitler would have captured many prisoners, aircraft, ships, tanks, arms and other equipment that would have strengthened the German troops. However, in my view, the war would not have dragged on for very long, since Germany had other weaknesses in its strategy. Some of the weaknesses have been discussed in the paper, and others include errors in strategy. Germany was trying to capture too many territories simultaneously, and this was, in fact, crippling its troops, supply, and weaponry. Another factor is that the US would still have developed the atomic bomb, which would have forced Germany to surrender irrespective of the win at Normandy. In my view, the war would not have gone on for more than five years, irrespective of whichever side won the Normandy battle. Conclusion It can be concluded that in addition to lack of equipment, poor clothing and the impact of the US atomic bomb, Germany still faced other challenges that would have made it difficult to win World War II. The conquering of too many territories simultaneously, as has been discussed, weakened the Germans. Focus on other non-war issues such as 'cleansing' the Germans also shifted resources to other less important goals. However, the alliance with Japan can be said to be one of the greatest mistakes Hitler made, and which cost Germany victory during World War II. Works Cited Dunn, Dennis. Caught Between Roosevelt & Stalin: America's Ambassadors to Moscow. Kentucky: University Press of Kentucky, 1998, p 120-121. Gerrard, Howard. D-Day 1944. New York: Osprey Publishing, 2002, p 84-85. Gudmens, Jeffrey & US Army Command and General Staff College Combat Studies Institute. Staff Ride Team. Staff Ride Handbook for the Attack on Pearl Harbor, 7 _ December 1941: A Study of Defending America. New York: DIANE Publishing, 2005, p 63. Jacobsen, Hans-Adolf & Smith, Arthur. World War II, Policy, and Strategy: Selected _ Documents with Commentary. Washington: Clio Books, 1979, p 96-97. Oakes, Elizabeth & Kia, Mehrdad. Social Science Resources in the Electronic Age. New York: Greenwood Press, 2004, p30-31. Zaloga, Steven & Johnson, Hugh. D-Day Fortifications in Normandy. New York: Osprey Publishing, 2005, p 64-65.
Sunday, March 8, 2020
Examples of How to Write a Good Descriptive Paragraph A good descriptive paragraph is like a window into another world. Through the use of careful examples or details, an author can conjure a scene that vividly describes a person, place, or thing. The best descriptive writing appeals to multiple senses at onceÃ¢â¬â¢smell, sight, taste, touch, and hearingÃ¢â¬â¢and is found in both fiction and nonfiction. In their own way, each of the following writers (three of them students, two of them professional authors) have selected a belonging or a place that holds special meaning to them. After identifying that subject in a clear topic sentence, they proceed to describe it in detail while explaining its personal significance. A Friendly Clown On one corner of my dresser sits a smiling toy clown on a tiny unicycleÃ¢â¬â¢a gift I received last Christmas from a close friend. The clowns short yellow hair, made of yarn, covers its ears but is parted above the eyes. The blue eyes are outlined in black with thin, dark lashes flowing from the brows. It has cherry-red cheeks, nose, and lips, and its broad grin disappears into the wide, white ruffle around its neck. The clown wears a fluffy, two-tone nylon costume. The left side of the outfit is light blue, and the right side is red. The two colors merge in a dark line that runs down the center of the small outfit. Surrounding its ankles and disguising its long black shoes are big pink bows. The white spokes on the wheels of the unicycle gather in the center and expand to the black tire so that the wheel somewhat resembles the inner half of a grapefruit. The clown and unicycle together stand about a foot high. As a cherished gift from my good friend Tran, this colorful figure gree ts me with a smile every time I enter my room. Observe how the writer moves clearly from a description of the head of the clown to the body to the unicycle underneath. There arent just sensory details for the eyes but also touch, in the description that the hair is made of yarn and the suit of nylon. Certain colors are specific, as in cherry-red cheeks and light blue, and descriptions help to visualize the object: the parted hair, the color line on the suit, and the grapefruit analogy. Dimensions overall help to provide the reader with the items scale, and the descriptions of the size of the ruffle and bows on the shoes in comparison to whats nearby provide telling detail. The concluding sentence helps to tie the paragraph together by emphasizing the personal value of this gift. The Blond Guitar by Jeremy Burden My most valuable possession is an old, slightly warped blond guitarÃ¢â¬â¢the first instrument I taught myself how to play. Its nothing fancy, just a Madeira folk guitar, all scuffed and scratched and fingerprinted. At the top is a bramble of copper-wound strings, each one hooked through the eye of a silver tuning key. The strings are stretched down a long, slim neck, its frets tarnished, the wood worn by years of fingers pressing chords and picking notes. The body of the Madeira is shaped like an enormous yellow pear, one that was slightly damaged in shipping. The blond wood has been chipped and gouged to gray, particularly where the pick guard fell off years ago. No, its not a beautiful instrument, but it still lets me make music, and for that I will always treasure it. Here, the writer uses a topic sentence to open his paragraph, then uses the following sentences to add specific details. The author creates an image for the minds eye to travel across by describing the parts of the guitar in a logical fashion, from the strings on the head to the worn wood on the body. He emphasizes its condition by the number of different descriptions of the wear on the guitar, such as noting its slight warp; distinguishing between scuffs and scratches; describing the effect that fingers have had on the instrument by wearing down its neck, tarnishing frets, and leaving prints on the body; listing both its chips and gouges and even noting their effects on the color of the instrument. The author even describes the remnants of missing pieces. After all that, he plainly states his affection for it. Gregory by Barbara Carter Gregory is my beautiful gray Persian cat. He walks with pride and grace, performing a dance of disdain as he slowly lifts and lowers each paw with the delicacy of a ballet dancer. His pride, however, does not extend to his appearance, for he spends most of his time indoors watching television and growing fat. He enjoys TV commercials, especially those for Meow Mix and 9 Lives. His familiarity with cat food commercials has led him to reject generic brands of cat food in favor of only the most expensive brands. Gregory is as finicky about visitors as he is about what he eats, befriending some and repelling others. He may snuggle up against your ankle, begging to be petted, or he may imitate a skunk and stain your favorite trousers. Gregory does not do this to establish his territory, as many cat experts think, but to humiliate me because he is jealous of my friends. After my guests have fled, I look at the old fleabag snoozing and smiling to himself in front of the television set, and I have to forgive him for his obnoxious, but endearing, habits. The writer here focuses less on the physical appearance of her pet than on the cats habits and actions. Notice how many different descriptors go into just the sentence about how the cat walks: emotions of pride and disdain and the extended metaphor of the dancer, including the phrases the dance of disdain, grace, and ballet dancer. When you want to portray something through the use of a metaphor, make sure you are consistent, that all the descriptors make sense with that one metaphor. Dont use two different metaphors to describe the same thing, because that makes the image youre trying to portray awkward and convoluted. The consistency adds emphasis and depth to the description. Personification is an effective literary device for giving lifelike detail to an inanimate object or an animal, and Carter uses it to great effect. Look at how much time she spends on the discussions of what the cat takes pride in (or doesnt) and how it comes across in his attitude, with being finicky and jealous, acting to humiliate by spraying, and just overall behaving obnoxiously. Still, she conveys her clear affection for the cat, something to which many readers can relate. The Magic Metal Tube by Maxine Hong Kingston Once in a long while, four times so far for me, my mother brings out the metal tube that holds her medical diploma. On the tube are gold circles crossed with seven red lines eachÃ¢â¬â¢joy ideographs in abstract. There are also little flowers that look like gears for a gold machine. According to the scraps of labels with Chinese and American addresses, stamps, and postmarks, the family airmailed the can from Hong Kong in 1950. It got crushed in the middle, and whoever tried to peel the labels off stopped because the red and gold paint came off too, leaving silver scratches that rust. Somebody tried to pry the end off before discovering that the tube falls apart. When I open it, the smell of China flies out, a thousand-year-old bat flying heavy-headed out of the Chinese caverns where bats are as white as dust, a smell that comes from long ago, far back in the brain. This paragraph opens the third chapter of Maxine Hong Kingstons The Woman Warrior: Memoirs of a Girlhood Among Ghosts, a lyrical account of a Chinese-American girl growing up in California. Notice how Kingston integrates informative and descriptive details in this account of the metal tube that holds her mothers diploma from medical school. She uses color, shape, texture (rust, missing paint, pry marks, and scratches), and smell, where she has a particularly strong metaphor that surprises the reader with its distinctness. The last sentence in the paragraph (not reproduced here) is more about the smell; closing the paragraph with this aspect adds emphasis to it. The order of the description is also logical, as the first response to the closed object is how it looks rather than how it smells when opened. Inside District School #7, Niagara County, New York by Joyce Carol Oates Inside, the school smelled smartly of varnish and wood smoke from the potbellied stove. On gloomy days, not unknown in upstate New York in this region south of Lake Ontario and east of Lake Erie, the windows emitted a vague, gauzy light, not much reinforced by ceiling lights. We squinted at the blackboard, that seemed far away since it was on a small platform, where Mrs. Dietzs desk was also positioned, at the front, left of the room. We sat in rows of seats, smallest at the front, largest at the rear, attached at their bases by metal runners, like a toboggan; the wood of these desks seemed beautiful to me, smooth and of the red-burnished hue of horse chestnuts. The floor was bare wooden planks. An American flag hung limply at the far left of the blackboard and above the blackboard, running across the front of the room, designed to draw our eyes to it avidly, worshipfully, were paper squares showing that beautifully shaped script known as Parker Penmanship. In this paragraph (originally published in Washington Post Book World and reprinted in Ã¢â¬â¹Faith of a Writer: Life, Craft, Art,) Joyce Carol Oates affectionately describes the one-room schoolhouse she attended from first through fifth grades. Notice how she appeals to our sense of smell before moving on to describe the layout and contents of the room. When you walk into a place, its overall smell hits you immediately, if its pungent, even before youve taken in the whole area with your eyes. Thus this choice of chronology for this descriptive paragraph is also a logical order of narration, even though it differs from the Hong Kingston paragraph. It allows the reader to imagine the room just as if he or she was walking into it. The positioning of items in relation to other items is on full display in this paragraph, to give people a clear vision of the layout of the place as a whole. For the objects inside, she uses many descriptors of what materials they are made from. Note the imagery portrayed by the use of the phrases gauzy light, toboggan, and horse chestnuts. You can imagine the emphasis placed on penmanship study by the description of their quantity, the deliberate location of the paper squares, and the desired effect upon the students brought about by this location. Source Oates, Joyce Carol. The Faith of a Writer: Life, Craft, Art. Kindle Edition, Reprint edition, HarperCollins e-books, March 17, 2009.
Friday, February 21, 2020
Sales Promotion Techniques used by JETBLUE - Research Paper Example JetBlue not only offers the service of air travel at cheap rates but it also tries to set itself apart from its competitors by offering a product that is superior than the rest at prices people can afford. With the objective of providing superior in-flight experience the airline was the first to offer all the passengers with a personalized service. Each seat had its own flat-screen monitor installed at the back and it allowed passengers to tune into many of DirecTV channels at the same cost. Due to its focus on providing the best service to passengers, the airline became synonymous to customer service. The airline was given a four-star rating by SKYTRAX (The WorldÃ¢â¬â¢s 4-Star Airlines| official SKYTRAX Airline Ranking). In 2007 a violent snowstorm led to a collapse of JetBlueÃ¢â¬â¢s and passengers were made to wait for many hours to wait for clearance to take-off. Many of the flights were even cancelled. This hurt JetBlueÃ¢â¬â¢s status badly, however, the airline was able to deal with the crisis effectively and rebuild its image among its customers. JetBlueÃ¢â¬â¢s success should be credited to its belief of Ã¢â¬Å"flying peopleÃ¢â¬ rather than Ã¢â¬Å"flying airplanesÃ¢â¬ . Low Air-fare & Superior Customer Service: The aviation industry is very competitive and most of the airlines have a lot of trouble in creating brand loyalty among the customers. Passengers usually search for available flights usually on sites such as orbitz.com, travelocity.com and expedia.com. The passengers, most of the times, end up buying a ticket on the flight that provides them with the cheapest fare (Lambrano). Hence airline companies have to come up with travel deals with cheaper rates than their competitors. They also need to reduce their costs and at the same time provide great customer service to passengers in order to attract more and more customers. JetBlue was able to do just that. When David Neeleman founded JetBlue, the idea was to provide passengers with a low-cost airline without compromising on the in-flight experience. When customers travel with JetBlue not only will they be able to reduce their fare costs by as much as 65% but they would also enjoy a great travel experience as JetBlue offers wider seat s, more legroom, and more overhead storage space than any other airline in its class and, with 24 channels of live in-flight television, passengers would not have to miss on any of their shows while travelling (JetBlue Airways, The First 'Mega Start-Up' Unveils Launch Plans 1999). Through these measures JetBlue was able to increase the demand for their service as more and more passengers were attracted to flying with JetBlue. Not only were the low fares an incentive to travel for the customers, but the great in-flight experience provided by the airline offered an added incentive for customers to travel with JetBlue. Hence by lowering its cost the airline was able to offer lower rates for its flight fares as compared to its competitors. Coupled with that, it was embedded in the DNA of the airline to provide a high quality in-flight experience to their passengers better than the rest. As a result JetBlue was able to create some brand loyalty among its customers who kept utilizing JetB lueÃ¢â¬â¢s service while travelling because of the very personalized in-flight experience that they received. Eventually these customers would also recommend JetBlue to their friends or colleagues. Hence the role of word of mouth was a big help to increase the airlineÃ¢â¬â¢s sales. When first-time travellers of JetBlue were asked from where they had heard about the airline more than 70% answered that they had heard about it from a friend (Carton 2001). Customer service plays an important role in improving JetBlue sales. It
Wednesday, February 5, 2020
Answer case questions - Assignment Example Company data shows that marketing expense increased from $108.9 million in 2009 to $246.5 in 2013. The increase in marketing expenditure is the result of the adoption of a robust marketing and promotion strategies. The company used a variety of promotion strategies. First, the company sought to promote is product visibility in the sports sector by signing outfitting contracts with schools and colleges. By so doing, people can see the products of the company. Second, the company increased its retail shops and also the product presentation at the shops to attract shoppers. Third, the company made extensive use of the media to advertise its products. The company uses three main distribution strategies. The company sells in wholesales terms to retailers who then resell the product to the final consumers. Under Armour also engages in direct sales to its consumers. In fact, direct sales accounted for 30.4% of the sales in 2013 (Thompson 244). Finally, the company sells licenses to enable distributors sell its products in areas where it has no presence. Product Licensing gives distributors exclusive rights to sell Under Armour products. Thus, they act on behalf of the company. The strategy has enabled Under Armour to have a presence in areas where it does not have operations. High-quality products are responsible for the growth of the company. The company has a product development team that works with third party suppliers to ensure that materials are of high quality. The team also ensures that the manufacturing process adds the required features such as comfort and design (Thompson 246). The marketing team also collects opinions and reviews from customers and potential customers to identify the customerÃ¢â¬â¢s perspective towards the product, and how the products can be improved to fit the needs of the target customers. To ensure quality of their products, Under Armour used raw materials from approved suppliers